Using Categories and Tags With Squarespace
When I first started using Squarespace back in 2013, I didn't know a lot about the platform. All I wanted to do was blog and share my photography with the world. Five years later I still love the platform and it has grown to what I consider to be one of the best platforms out there. There are so many different things you can do with your website if you have the knowledge. So, today I'm continuing the Squarespace series with another simple but incredibly effective tool that will help your site not only become more user friendly but keep it organized as well!
The difference between Categories and Tags can be a little confusing when it comes blogging. How do you know what to use as a category or use for a tag? This had me stumped for a while. I would create a category for EVERYTHING and then tag it with key words I thought would be good for SEO. That's not a bad way to go about it, but if you want your audience to be able to navigate your site better then you should use these tools more intentionally. For example, there are four main categories that I write about for my blog: Personal, Weddings, Photography, and Squarespace. Then, within those categories I use tags as sub categories. So, if I wrote a personal post about a trip I took to California I would categorize it as Personal and I would tag it as "travel". Another example would be if a wrote a post I thought might be helpful for photographers. I would categorize it as Photography and tag it as "for photographers" or "education". There is no limit on the amount of categories or tags you can use on your posts so you can use multiples if you want the post that your writing to show up in multiple places. My advice would be to keep your main categories as simple as possible and then elaborate on them using tags. This helps your audience find specific posts fast and keeps your content organized.
If you are creating a site that is more than just a blog, using these tips will save you so much time! The summary block has become one of my favorite tools to use because of the way my content is categorized. I hope this post helped you guys! Like I said, it's a very simple concept but these micro changes can turn into macro results. Happy blogging!